You are here: Benchmark Home » The Benchmark Blog » Archives for I Am Benchmark

Author: I Am Benchmark

Facebook Introduces Targeted Real Estate Advertising

Calling it “Dynamic Ads for Real Estate,” Facebook describes the service, Facebook’s dynamic ads for real estate leverage cross-device intent signals to automatically promote relevant listings from your inventory with a unique creative on Facebook. This is the first time the social media giant has ventured into Real Estate specific advertising, raising potential concern for …

Read more

Under 35 Homeownership Rate Increases

The Rate of Homeownership has increased from 34.3% to 35.3% from first Quarter 2017 to Second Quarter 2017 for those under 35 years of age, according to a report from the United States Census Bureau. While popular media seems to portray Millennials as a generation of renters, a whitepaper from First American lists six reasons …

Read more

Why Buying Is Investing

If you are thinking about becoming a homeowner, it is important to see your house as an investment. A home is an asset with the potential to  increase your financial stability over time. Unlike renting, where you pay your landlord’s mortgage without seeing any return yourself, homeownership works to broaden your financial worth. After purchasing …

Read more

Summer Water Conservation Tips For Your Home and Garden

Being our most important natural resource, conservation of fresh water is a universal responsibility. Here are four simple ways that you may be able to reduce your fresh water footprint and save on your water bill.   Use Less On Lawn Care Did you know that nearly 60% of a person’s water consumption may be used on lawn and garden …

Read more

4 Tips to Save for Your Child’s College Tuition

Do you have children or grandchildren? If you do, you are likely considering their higher education opportunities long before they have similar thoughts of their own. If trends are any indicator, the cost of four year and two year universities continue to rise every year. As the cost of college increases, planning and investing in your child’s future …

Read more

Setting the Benchmark

We set the Benchmark by our dedication to our five core values. These values extend beyond mere talking points; they are our way of life.   Relationships  In the mortgage business, it’s easy to get caught up in the excitement of each individual loan. With Benchmark, it is never only about the transaction. We keep the focus on …

Read more

Rent or Buy? 4 Things to Consider

Housing Cost Control When your current lease ends, your landlord will probably raise your rent. Does the new rent fit your expected housing costs? If not, you will be left planning your next move with short notice. A fixed rate mortgage payment may never change, while the ever-rising rent will continue its ascent. [see Top 5 Financial Reasons To Buy Now] …

Read more

Top 5 Financial Reasons To Buy Now

  Increasing Prices  Over the last year, home prices have increased by 7.1%, according to CoreLogic’s latest Home Price Index (HPI) report.  Over the next year, the HPI also predicts that prices will continue to rise at a rate of 4.9%. Clearly, we are long past the dip in home pricing. Home values are expected to continue to appreciate for years to come. …

Read more